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SEO: Why it's important to YOUR business!

Updated: Sep 11, 2023

Why it's Important when building your website

Search Engine Optimization is important for new business websites as it helps them increase their online visibility and attract more organic traffic. By using relevant keywords, quality content, and backlinks, SEO optimizes a website's ranking on search engines like Google, Bing, and Yahoo. With higher search engine rankings, new businesses gain credibility and trust from potential customers, leading to increased sales and revenue. Additionally, SEO can help new businesses stay ahead of their competitors in the long-term by continuously improving their online presence and staying up-to-date with the latest search engine algorithms.

How does SEO actually work? What does it mean?

SEO or Search Engine Optimization works by optimizing a website to rank higher on search engine results pages. It involves optimizing the website's structure, content, and links to make it more visible and attractive to search engines. SEO involves researching keywords and phrases commonly used by users searching for products or services, and creating content around those keywords. This content must be optimized for search engines by including meta descriptions, tags, and relevant headers. The website's internal structure must also be optimized with clean code and easy navigation. The website's visibility can also be improved by creating backlinks from other relevant sites. Overall, SEO is a continuous process aimed at improving a website's ranking and visibility on search engines.

Do you offer this SEO stuff for my website if I chose 2 Step Designs to make our website design for our business?

Of course! we incorporate basic SEO strategies in all our website designs to improve the ranking and visibility of your business on Google. This includes optimizing website content for relevant keywords, creating clean and easy-to-navigate website structures, and improving website load times. However, it takes time for SEO efforts to show results as Google's algorithm takes time to index and evaluate websites. Therefore, we advise businesses to have patience and consistent efforts to ensure long-term success in search engine rankings.


What to know more about SEO and how it helps you and your business get on that number one page on Google searches? Have a look at these resources;

Published blog post on What is SEO, by Patrick Hathaway, co founder of sitebulb



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